WORK

Packaging

Exporting a star to the Asian and South Pacific market.

Quinncom International has a range of dairy products that are marketed both in Australia and around the world. They required a brand packaging concept to represent a pure, high-quality Australian dairy product for export to Asia.

The final brand packaging design puts a strong emphasis on the brand. The sweeping graphic device reinforces the curve in the logo providing structure to the pack and uses the brand colours of red and blue to navigate the product variants. Bold colour and clear typography combined with strong colour blocking on-shelf makes this brand shine.