WORK

iPad app, 3D, UI, Animation

The Launch of innovative new products to market, fast and effectively.

Diageo had traditonally used a number of sales tools to promote new products to the trade and distributors. The problem was a lack of integration of resources and the visualisation of products that were yet to be seen by the market.

The solution was to create an iPad app that integrated all product content, branding and pricing, that was easily downloadable online. Each new product had it’s own App following the same structure allowing the Diageo salesteam to update their product portfolio for clients in real time.

Elements of this project were app design and production, user interface design, integration of 3D, animation and video content, product pricing, online distribution.